The Power to Influence in 30 Seconds or Less

One day, I was strolling through the mall when suddenly I begun to have hunger pangs. It was time to eat! As I wandered into the food court to quickly find something good to eat, the aromas from all of the fast food restaurants filled the air. Right away, I noticed Subway [...]

One Big Web 2.0 Influence Mistake That Will Ruin Your Reputation

On Friday, January 9th I tweeted a statistic Tony Robbins revealed while being interviewed by one of Success Magazine’s writers.  The statistic is related to the number of people who won’t follow through on the resolutions aka goals they set on New Year’s Day.  Tony said, “98%...

Strategic Influence Objective Number Two Example

It is almost 2009! You’ve probably been thinking about what goals you want to achieve in the new year, have you not? In the days and weeks ahead, you will have many decisions to make about what actions to take to bring about the realization of your goals. The most important decisions will involve...

Influence and Persuasion: Why You Buy What You Buy

In a time of economic uncertainty, people tend to tighten their purse strings, only purchasing what’s needed. What’s great about that is most people in our society don’t buy what they need, they buy what they want. Don’t believe me? That’s fine. May I ask you a question? How...

“Mr. Influence” Makes a Persuasion Mistake?

A few of weeks ago, while visiting my silvery-gray-haired, frail, and feisty, 99-year-old Grandmother in the hospital, I made a persuasion mistake. Yes, I did! More about that in moment. Anyway, my Grandmother was quite ill from dangerously high potassium levels, dehydration, and an inadequate level...

Perceptual Persuasion Defined

Last week, if you visited my blog, you read a post titled Perceptual Persuasion, in which I revealed my experience of being betrayed by a friend.  I hadn’t thought about that incident in many years – and I don’t know what reminded me of it.  What I do know is that I wanted to tell...

Perceptual Persuasion

What is Perceptual Persuasion?  Hold your horses!  First, let me tell you a brief story. One summer’s day, back when I was a tall and skinny teenager, sleeping late into the day after staying up all night, I was awakened by a noise outside my bedroom window. Initially, I lay there slightly...